Even if you hate sales, you can still create, live, and sell your personal brand with the help of Dr. Cindy McGovern's book, "Sell Yourself."
Dr. McGovern, a renowned sales and leadership expert, knows that everyone has a personal brand, whether they realize it or not. In her book, she reveals the secrets to selling yourself and your ideas in a way that is thoughtful, active, and deliberate.
She teaches you how to apply the most effective selling strategies to your personal brand, so that you can create and live a brand that is easy to sell. With her time-tested strategies and real-world anecdotes, you will learn how to:
Define your personal brand and what you want to be known for
Build your personal brand online and offline
Network effectively and build relationships
Communicate your value proposition and why people should care about you
Deliver presentations that are engaging and persuasive
Overcome objections and close deals
If you're ready to take your personal brand to the next level, then "Sell Yourself" is the book for you.